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Corporate sponsorship is a long tail strategy not a fast financial solution. And it takes time. It can take MONTHS to close a sponsorship deal....

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It's important to recognize the differences between corporate philanthropy and corporate sponsorship. Here are seven distinctions: Corporate philanthropy is motivated by altruism and supports a socially...
uncover corporate sponsorships

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When securing corporate sponsorship, it is critically important to know what and who your organization serves and how your audience can benefit a prospective...

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Last week I had the pleasure of attending and speaking at the American Marketing Association Non Profit Marketing Conference. In addition to facilitating a workshop...

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"What this power is I cannot say; all I know is that it exists and it becomes available only when a man is in...
corporate sponsorship marketing strategy

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I'm Going to open this post about 7 Tips to Refine Your Corporate Sponsorship Marketing Strategy with a fitting quote from Poet Edith Lovejoy Pierce. We will...

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More than 88% of corporations contribute to charitable causes, yet many nonprofit organizations are unsure about the best ways to develop a prospect list,...

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Eighty eight percent of corporations give to charitable causes. Here are five additional tips for standing out and raising money from corporations: Make a good...

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Loving this few minutes of inspiration

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Check out this Slideshare presentation that we created about 8 Myths About Getting Corporate Sponsorship. and be sure to follow us on Slideshare as...